Last updated on: 01.08.2024

Transparent handling of personal data is very important to us. This data protection statement provides information on what personal data we collect, for what purpose and to whom we pass it on. We regularly review and update this privacy policy to ensure the highest level of transparency.

1. What services we use

Google Ads Conversion Tracking
Google Customer Reviews
Google My Business
Akamai
Cloudflare CDN
Google Fonts API
Google Hosted Libraries
Unpkg
jQuery CDN
Google Maps
Jetpack
Vimeo
YouTube
WordPress
Akamai Bot Manager
Akamai Web Application Protector
Akismet
Google reCaptcha
Google reCaptcha v2 for Contact Form 7

2. Contact Information

If you have any questions or concerns about our protection of your data, you can always reach us by email at info@localcords.com. Responsible for data processing done through this website is:

Local Cords GmbH
Europastrasse 30
8152 Glattbrugg
Switzerland

Data protection officer:
Sheragim Jamshidi

3. General principles

3.1 What data we collect from you and from whom we receive this data

First and foremost, we process personal data that you provide to us or that we collect when operating our website. We may also receive personal data about you from third parties. These may be the following categories:

Personal master data (name, address, dates of birth, etc.);
Contact information (cell phone number, email address, etc.);
Financial data (e.g. account details);
Online identifiers (e.g. cookie identifier, IP addresses);
Location and traffic data;
Sound and image recording;
particularly sensitive data (e.g. biometric data or information about your health).

3.2 Under what conditions do we process your data?

We process your data in good faith and for the purposes set out in this privacy policy. In doing so, we ensure transparent and proportionate processing.

If, in exceptional cases, we are unable to comply with these principles, the data processing may still be lawful because there is a justification. A justification reason may be in particular:

Your consent;
the execution of a contract or pre-contractual measures;
our legitimate interests, unless your interests are overridden.

3.3 How can you withdraw your consent?

If you have given us consent to process your personal data for specific purposes, we will process your data within the scope of this consent unless we have another justification.

You can revoke your consent at any time by sending an e-mail to the address given in the imprint. Data processing that has already taken place is not affected by this.

3.4 In which cases can we share your data with third parties?

a. Principle

We may need to rely on the services of third parties or affiliates and engage them to process your data (known as processors). Categories of recipients are namely:

Accounting, fiduciary and auditing firm;
Consulting firms (legal, tax, etc.);
IT service provider (web hosting, support, cloud services, website design, etc.);
Payment service provider;
Provider of tracking, conversion and advertising services.

We ensure that these third parties and our affiliates comply with the requirements of data protection and treat your personal data confidentially.

We may also be required to disclose your personal information to government authorities.

b. Visiting our social media channels

We may have embedded links to our social media channels on our website. This is apparent to you in each case (typically via corresponding icons). If you click on the icons, you will be redirected to our social media channels.

In this case, the social media providers learn that you are accessing their platform from our website. The social media providers can use the data collected in this way for their own purposes. We would like to point out that we have no knowledge of the content of the transmitted data or its use by the operators.

c. Transfer abroad

Under certain circumstances, your personal data may be transferred to companies abroad in the course of order processing. These companies are obligated to data protection to the same extent as we are. The transfer may take place worldwide.

If the level of data protection does not correspond to that in Switzerland, we carry out a prior risk assessment and ensure contractually that the same level of protection is guaranteed as in Switzerland (for example, by means of the new standard contractual clauses of the EU Commission or other legally prescribed measures). If our risk assessment is negative, we take additional technical measures to protect your data. You can access the EU Commission’s standard contractual clauses at the following link. https://commission.europa.eu/publications/standard-contractual-clauses-controllers-and-processors-eueea_de

3.5 How long do we keep your data?

We store personal data only for as long as is necessary to fulfill the individual purposes for which the data was collected.

Data that we store when you visit our website is kept for twelve months. An exception is made for analysis and tracking data, which may be kept longer.

We store contract data for longer, as we are obliged to do so by legal regulations. In particular, we must retain business communications, concluded contracts and accounting records for up to 10 years. As far as we no longer need such data from you to perform the services, the data will be blocked and we will only use it for accounting and tax purposes.

3.6 How do we protect your data?

We will keep your information secure and take all reasonable steps to protect your information from loss, access, misuse or alteration.

Our contractual partners and employees who have access to your data are obliged to comply with data protection regulations. In some cases, it will be necessary for us to pass on your requests to companies affiliated with us. In these cases, too, your data will be treated confidentially.

Within our website, we use the SSL (Secure Socket Layer) procedure in conjunction with the highest encryption level supported by your browser.

3.7 What rights do you have?

a. Right to information

You can request information about the data we have stored about you at any time. We ask you to send your request for information together with proof of identity to info@localcords.com.

You also have the right to receive your data in a common file format if we process your data automatically and if:

you have given your consent for the processing of this data; or
you have disclosed data in connection with the conclusion or performance of a contract.
We may restrict or refuse to provide information or data if this conflicts with our legal obligations, our own legitimate interests, public interests or the interests of a third party.

The processing of your request is subject to the statutory processing period of 30 days. However, we may extend this period due to a high volume of requests, for legal or technical reasons, or because we need more detailed information from you. You will be informed of the extension of the deadline in good time, at least in text form.

b. Deletion and correction

You have the option of requesting the deletion or correction of your data at any time. We may reject the request if statutory provisions oblige us to store the data for a longer period or to retain it unchanged or if your request conflicts with a legal requirement.

Please note that exercising your rights may be in conflict with contractual agreements and may have corresponding effects on the performance of the contract (e.g. premature termination of the contract or cost consequences).

c. Legal process

If you are affected by the processing of personal data, you have the right to enforce your rights in court or to file a complaint with the competent supervisory authority. The competent supervisory authority in Switzerland is the Federal Data Protection and Information Commissioner: https://www.edoeb.admin.ch

3.8 Changes to the privacy policy

We may change this privacy policy at any time. The changes will be published on www.localcords.com, you will not be informed separately.

4. Individual data processing operations

4.1 Providing the website and creating log files

What information do we receive and how do we use it?

By visiting www.localcords.com, certain data is automatically stored on our servers or on servers of services and products that we obtain and / or have installed, for purposes of system administration, for statistical or backup purposes or for tracking purposes. These are:

the name of your Internet service provider;
Your IP address (in some circumstances);
the version of your browser software;
the operating system of the computer with which the URL is accessed;
the date and time of access;
the web page from which you are visiting URL;
the search words you used to find the URL.

Why may we process this data?

This data cannot be assigned to a specific person and there is no merging of this data with other data sources. The log files are stored in order to guarantee the functionality of the website and to ensure the security of our information technology systems. This is our legitimate interest.

How can you prevent data collection?

The data is only stored for as long as is necessary to achieve the purpose for which it was collected. Accordingly, the data is deleted after the end of each session. The storage of the log files is mandatory for the operation of the website, you therefore have no possibility to object.

4.2 Google Ads Conversion Tracking

We use the online advertising program “Google Ads” on our website and in this context the conversion tracking. Google Ads Conversion Tracking is an analysis service of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).

When you click on an ad placed by Google, a cookie for conversion tracking is set on your end device. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page.

The information obtained using the conversion cookie is used to create conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.

You can prevent the storage of cookies by selecting the appropriate technical settings on your browser software. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You will then not be included in the conversion tracking statistics.

Furthermore, you can disable personalized advertising for you in Google’s advertising settings. You can find instructions on how to do this at https://support.google.com/My-Ad-Center-Help/answer/12155764.

4.3 Google Customer Reviews

We use the Google Customer Reviews service on our website, offered by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Google Customer Reviews allows our customers to provide feedback on their buying experience with us and helps us to improve our service quality and customer experience.

After making a purchase on our website, you may be invited to participate in a Google Customer Reviews survey. If you choose to participate, Google will provide you with a survey in which you can rate your experience with us. The information you provide will be processed and aggregated by Google to give us an overall picture of customer satisfaction.

When you use Google Customer Reviews, data, including your IP address, the date and time of the survey and your ratings, are transmitted to Google and stored on Google servers. These servers may be located in the USA or other countries.

If you don’t want to participate in Google Customer Reviews, you can simply ignore or decline the survey invitation.

For more information about Google’s data collection and privacy practices with respect to Google Customer Reviews, please see Google’s privacy policy at https://www.google.de/intl/de/policies/privacy/ and the information specific to Google Customer Reviews.

4.4 Google My Business

On our website, we use functions of Google My Business, a service of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Google My Business allows businesses to manage their presence on Google, including Google Search and Google Maps, and to interact with customers.

By visiting our website or by interacting with our Google My Business entry, such as leaving reviews or asking questions, data, in particular your IP address and the content of your interactions, are transmitted to Google and stored on Google servers. These servers may be located in the USA or other countries.

Google uses this information to provide Google My Business services, to facilitate user interactions with businesses, and to provide us with reports and analytics about the interactions and performance of our business listing.

4.5 Akamai

Our website uses services provided by Akamai Technologies, Inc, 150 Broadway, Cambridge, MA 02142, USA (“Akamai”). Akamai is a content delivery network (CDN) that is used to deliver the content of our website, especially large media files, to you more efficiently and faster.

When you visit our website, Akamai stores cookies on your terminal device that collect information about your use of the website. In addition, Akamai may collect your IP address to determine the geographically closest server and deliver content to you at the best possible speed.

The data collected as part of Akamai is usually transferred to a server of Akamai and stored there. This data is not merged with other Akamai data sources.

For more information on how Akamai handles user data, please see Akamai’s privacy policy: https://www.akamai.com/legal. If you do not want Akamai to collect your data, you can prevent the storage of cookies by selecting the appropriate settings on your browser software.

4.6 Cloudflare CDN

Our website uses the Content Delivery Network (CDN) service provided by Cloudflare, Inc, 101 Townsend St, San Francisco, CA 94107, USA (“Cloudflare”). A CDN helps deliver content from our website faster by distributing copies of the content to a network of fast loading servers.

When you visit our website, your IP address is transmitted to Cloudflare and cookies may be set in your browser, which are necessary for the optimization and security of the service. Cloudflare uses this data to speed up traffic between our web server and your end device and to protect our website from attacks.

4.7 Google Fonts API

On our website, we use the Google Fonts API, a service of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”), to embed fonts. By integrating these fonts, your browser will establish a connection to Google’s servers when you visit our website in order to download the fonts and display them correctly.

Through this connection, data, in particular your IP address and information about the browser you are using, may be transmitted to Google and stored on Google servers. These servers may be located in the USA or other countries.

If you want to prevent the transfer of data within the Google Fonts API, you can block access to the domain fonts.googleapis.com in your browser settings. Please note that in this case our website may not be displayed correctly.

4.8 Google Hosted Libraries

On our website, we use Google Hosted Libraries, a service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Google Hosted Libraries enables us to load certain libraries (e.g. JavaScript libraries) directly from Google’s servers in order to optimize the loading times of our web pages and ensure consistent performance.

By using Google Hosted Libraries, your browser will connect to Google’s servers when you visit our website in order to download the required libraries. In the process, data, in particular your IP address and information about the browser you are using, may be transmitted to Google and stored on Google servers. These servers may be located in the USA or other countries.

If you would like to prevent data transfer within the scope of Google Hosted Libraries, you can block access to the domain ajax.googleapis.com in your browser settings. Please note that in this case our website may not be displayed correctly or only with increased loading time.

4.9 Unpkg

Unpkg is a fast, global content delivery network (CDN) for anything published on npm, the node package manager. It is managed by Michael Jackson (To clarify the name: https://twitter.com/mjackson). The CDN is operated by Cloudflare. There is no official company address because Unpkg is an open source project and is supported by the community.

We use Unpkg on our website to load certain JavaScript libraries and other front-end resources. This allows us to reduce the loading time of our website and ensure that our users always get the latest versions of these resources.

Unpkg, like most CDNs, uses server logs to store information about the requests it receives. These logs may include information such as the user’s IP address, browser type, operating system, reference URL, time of the request, and other technical details. This data is usually used to monitor and improve service performance and to defend against security threats.

4.10 jQuery CDN

On our website, we use the “jQuery CDN” (Content Delivery Network), which is provided by the jQuery Foundation. The jQuery Foundation is a non-profit organization dedicated to the development and support of open source software, in particular the jQuery library.

jQuery is a widely used JavaScript library that allows us to make website functions more efficient and user-friendly. By using the jQuery CDN, we can ensure that this library loads quickly and reliably on our website, improving load times and the overall user experience.

The jQuery CDN uses cookies and similar technologies to process user requests and optimize library delivery. IP addresses and user browser information may be collected to ensure the best possible performance and compatibility.

If you do not want your data to be collected by the jQuery CDN, you can set appropriate settings in your browser to block the loading of content from external sources. Note, however, that this may affect the functionality and user experience of our website.

4.11 Google Maps

On our website, we use Google Maps, a map service provided by Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). Google Maps enables us to integrate interactive maps directly into the website and allows you to conveniently use the map function, for example, to search for a location or to plan your journey.

By visiting the website, Google receives the information that you have called up the corresponding sub-page of our website. In addition, further data, in particular your IP address, is transmitted to Google and stored on Google servers. These servers may be located in the USA or other countries. This occurs regardless of whether Google provides a user account through which you are logged in or whether no user account exists.

Google stores your data as usage profiles and uses them for purposes of advertising, market research and/or demand-oriented design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising.

You have the right to object to the creation of these user profiles, and to exercise this you must contact Google.

4.12 Jetpack

Jetpack is a product of Automattic Inc, a company that provides various online services and products, including WordPress.com. Jetpack offers a number of features to improve and optimize WordPress websites, including website statistics, security services, image optimization, and various other tools to increase performance and security. Automattic Inc. is located at 60 29th Street #343, San Francisco, CA 94110, USA.

On our website, we use Jetpack to provide various features and optimizations. This includes monitoring website traffic, optimizing images for faster load times, protecting against unwanted logins, and providing social media sharing tools.

Jetpack uses various technologies, including cookies, to improve the user experience and provide detailed website statistics. It also collects IP addresses, browser information, and other data to support security features and detect potential threats.

4.13 Vimeo

Vimeo is a service of Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA. Vimeo is a platform that allows users to upload, share and watch videos. It also offers various tools for video producers to monetize their content and interact with their audience.

We use Vimeo to embed videos on our website and provide high quality visual content to our visitors. This may include product demonstrations, tutorials, or other content relevant to our users. Embedding Vimeo videos allows our visitors to view them directly on our website without being redirected to the Vimeo platform.

When you access a web page of our website that contains a Vimeo video, your browser establishes a direct connection to the servers of Vimeo. In the process, certain information is transmitted to Vimeo. This also includes the IP address of the user. Vimeo also uses cookies and similar technologies to collect information about the use of the service and to improve the user experience.

4.14 YouTube

Videos from YouTube, a platform of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”), are embedded on our website. When viewing the videos or clicking on the play button, data, including your IP address and information about the browser you are using, is transmitted to Google servers and stored there. This data is used to provide the video, monitor performance and improve the user experience.

If you are logged into your YouTube account, you allow YouTube to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

4.15 WordPress

Our website is based on the WordPress platform, a content management system developed by Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA. WordPress allows us to create, manage and publish content.

When using our website, which is based on WordPress, various data, including your IP address, date and time of access, as well as information about the browser you are using, may be collected and stored. This data is mainly used for administrative purposes and to ensure trouble-free operation of the website.

Some WordPress features, such as comments or contact forms, may collect additional personal data when you use them.

4.16 Akamai Bot Manager

Our website uses the Akamai Bot Manager, a service provided by Akamai Technologies, Inc, 150 Broadway, Cambridge, MA 02142, USA (“Akamai”). The Akamai Bot Manager serves to protect our website from harmful and unwanted bot accesses by detecting automated accesses and controlling or blocking them accordingly.

When you visit our website, Akamai Bot Manager analyzes various characteristics of your access, such as your IP address, user behavior, technical information about your terminal device, and browser, to determine whether you are a human user or an automated bot.

The data collected as part of the Akamai Bot Manager is usually transferred to a server of Akamai and stored there. This data is not merged with other Akamai data sources.

For more information on the handling of user data in connection with the Akamai Bot Manager, please refer to the Akamai privacy policy: https://www.akamai.com/legal. If you do not want Akamai Bot Manager to analyze your data, you can prevent cookies from being stored by setting your browser software accordingly. However, please note that this may affect the functionality of our website.

4.17 Akamai Web Application Protector

Our website uses the Akamai Web Application Protector, a service provided by Akamai Technologies, Inc, 150 Broadway, Cambridge, MA 02142, USA (“Akamai”). The Akamai Web Application Protector is used to protect our website from various online threats, in particular targeted attacks on web applications, by detecting and blocking potentially harmful requests.

When you visit our website, the Akamai Web Application Protector analyzes various characteristics of your access, such as your IP address, request headers, URL structure, and other technical information to identify potentially harmful requests and respond accordingly.

The data collected as part of the Akamai Web Application Protector is generally transmitted to and stored on an Akamai server. This data is not merged with other Akamai data sources.

For more information on the handling of user data in connection with the Akamai Web Application Protector, please see Akamai’s privacy policy: https://www.akamai.com/legal. If you do not want the Akamai Web Application Protector to analyze your data, you can prevent the storage of cookies by setting your browser software accordingly. However, please note that this may affect the functionality and security of our website.

4.18 Akismet

Our website uses Akismet, a service provided by Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA. Akismet is used to protect our website from unwanted spam comments and posts. For this purpose, the service checks all comments and posts left on our website for possible spam content.

When you leave a comment or post on our website, the data you enter, as well as technical information such as your IP address, is transmitted to Akismet and analyzed there. Akismet uses this data to determine whether the comment or post is classified as spam.

Automattic Inc. is committed to complying with the data protection standards of the European Union.

For more information on the handling of user data in connection with Akismet, please see Automattic’s privacy policy: https://automattic.com/privacy/. If you do not want Akismet to analyze your data, you should not leave comments or posts on our website.

4.19 Google reCaptcha

To protect against unsolicited requests via the Internet form on our website, we use the reCAPTCHA service of the company Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The query serves to distinguish whether the input is made by a human or abusively by automated, machine processing. As part of the query, information such as your IP address or the behavior when filling out the form may be transmitted to Google.

For this purpose, your input is transmitted to Google and processed there. By using reCAPTCHA, you agree that the recognition you provide may be used in the digitization of old works. In the event that IP anonymization is activated on this website, however, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area.

Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCAPTCHA will not be merged with other data from Google.

4.20 Google reCaptcha v2 for Contact Form 7

To protect your requests via the Internet form on our website, we use the service reCAPTCHA v2 of the company Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). The query serves to distinguish whether the input is made by a human or abusively by automated, machine processing. The query includes the sending of your IP address and possibly further data required by Google for the reCAPTCHA service to Google.

For this purpose, your input is transmitted to Google and used there. By using reCAPTCHA, you agree that the recognition you provide may be used in the digitization of old works. In the event that IP anonymization is activated on this website, however, your IP address will be truncated beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area.

Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of this service. The IP address transmitted by your browser as part of reCAPTCHA will not be merged with other data from Google.

BrainBox Generators

BrainBox Generators is a service of BrainBox Solutions GmbH to recognize all data protection-relevant services on a website and, among other things, to help with the creation of the privacy policy. No personal data is collected or processed in the process.